Friday, 15 January 2016

Analysis of Institutions

IPC Media


IPC Media, a wholly owned subsidiary of Time Inc., is a consumer magazine and digital publisher in the United Kingdom, with a large portfolio selling over 350 million copies every year.

They're known for their award winning music magazine: NME, which reaches a population of 1.1 million people every single week, and is considered to be the longest published and most respected music magazine worldwide. They branch over many different platforms such as online magazines, which gross over 25 million views every month, as well as traditional physical paper magazines. They are currently the UK's leading consumer magazine publisher as they sell magazines to over 26 million adults.

Divisions of the company: IPC Newspapers — including The People and The Sun (soon sold), as well as the Daily Mirror and Sunday Pictorial IPC Magazines — consumer magazines and comics IPC Trade and Technical — specialist magazines (later known as IPC Business Press Ltd.) IPC Books — all book publishing (headed by Paul Hamlyn, whose own company had been acquired by IPC). IPC Printing — all non-newspaper printing operations (headed by Arnold Quick, whose own company had also been acquired by IPC). IPC New Products — launching pad for products which used new technology (headed by Alistair McIntosh).


NME


NME, created by Theodore Smythson, is a music journalism publication in the United Kingdom, published once a week ever since March 1952. It started out as a music newspaper, and gradually moved towards being a magazine format during the 1980s, changing from newsprint in 1998. It was the first British paper to ever include a singles chart within it, in the 14 November 1952 edition. In the 1970s, it became the best-selling British music newspaper. During the period of 1972-1976, it was particularly associated with gonzo journalism (self-involved reporting), and then became closely associated with the punk rock scene through the writing of Tony Parsons. 

An online version of NME, www.NME.com, was launched in 1996. It is now seen as the world's biggest standalone music site, with over 7 million users online per month. From the issue of 21 March 1998 onwards, the paper officially has no longer been printed on newsprint, and more recently it has shifted to tabloid size, containing full, glossy, colour covers. In the early 2000s, NME attempted somewhat to broaden its coverage once again, running cover stories on hip-hop acts like Jay-Z and Missy Elliott, electronic music pioneer Aphex Twin, Popstars winners Hear'say and R&B groups like Destiny's Child, but as in the 1980s these proved unpopular with much of the paper's readership, and were soon dropped afterwards. 

In 2001 NME reasserted its position as an influence in new music and helped to introduce bands including The Strokes, The Vines, and The White Stripes.In 2002 Conor McNicholas was appointed editor. With a new wave of photographers including Dean Chalkley, Andrew Kendall, James Looker and Pieter Van Hattem, and a high turnover of young writers. It focused on new British bands such as The Libertines, Franz Ferdinand, Bloc Party and the Kaiser Chiefs who emerged as "indie music" continued to grow in commercial success. Later, Arctic Monkeys became the standard-bearers of the post-Libertines crop of indie bands, being both successfully championed by the NME and receiving widespread commercially and critically. 

In May 2008 the magazine received a redesign, aimed at an older readership with a less poppy, more authoritative tone. The first issue of the redesign featured a free seven-inch Coldplay vinyl single. Circulation of the magazine has fallen continuously since 2003. In the second half of 2011, the magazine's circulation was 23,924, 66% down on a 2003 figure of 72,442.

Clash

Clash is a popular music and fashion magazine and website based in the United Kingdom. It is published 10 times a year by Music Republic Ltd. after Clash Music Ltd went into liquidation.

The brand's content alternates between modern bands such as The Horrors, Florence & The Machine and Jamie xx as well as hip-hop artists like DJ Shadow, Kanye West and Beastie Boys, who have all had cover spots in recent issues. It concentrates on music and fashion, and often their effect on surrounding culture, as well as film and technology.

At the turn of 2011, Clash took on an entirely new look, ditching the previous glossy feel and music led design, for an altogether more led approach. In 2013 Clash launched a Smartphone channel which went on to win 'Best Music Magazine' at the Digital Magazine Awards for their IOS Apple Magazine App. In February 2014 it expanded onto Android Handsets.

The publication draws on the larger Clash brand, which extends to live events around the country and festival partnerships/parties (such as RockNess, Snowbombing, SXSW), and the website, ClashMusic.com. 2011 saw Clash partner Levi's and Spotify to bring Primal Scream to London's Electric Brixton for one of their final shows with the former Stone Roses member, Mani.

In November 2014, the magazine published its 99th edition, but then withdrew from print publication in favour of moving to an online-first operation. The Web-based service continued throughout the magazine's absence from the news-stands. In late 2015 it was announced that Clash would return to print as a bimonthly magazine from February 2016, beginning the revived run with a 100th issue special.


Bauer Media Group


Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 15 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a week. Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. 

The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media joined the Bauer Media Group in January 2008 following the acquisition of EMAP plc's consumer and specialist magazines, radio, TV, online and digital businesses.Collectively, the Group employs some 6,400 people. Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions - magazines and radio - widely recognised and rewarded as being industry innovators. 

Their business is built on infliuential media brands with millions of personal relationships with engaged readers and listeners. Their strategy is to connect audiences with excellent content through their broad multi-touch point brand platforms, wherever and whenever and however they want. Their wide portfoli of influential brands gives them advantages over pure play magazine or radio competitors. Among publications are the magazines Kerrang!, Q and Mojo.



My Magazine

ICP Media/NME and Clash Magazine would be suitable influences for the genre and style of magazine that I am trying to create. NME, although the 'longest published and most respected magazine worldwide', has fallen continuously since 2003, and therefore may not exactly put my magazine 'on the map'. Clash is considered to a great magazine of high respect within the entire alternative genre nowadays, therefore I feel like Clash Magazine would be the best magazine for me to get my main influences from. 

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